Email marketing that keeps customers connected.
Email gives you a direct way to keep customers informed, share useful content and support repeat business. It works best when the message is relevant, the list is responsibly managed and each send has a clear purpose.
Is this for you?
For businesses with an existing customer audience, a permission-based mailing list or a need to develop a considered email programme.
Keep your business familiar between purchases or enquiries.
- Send more relevant information to different groups of subscribers.
- Create repeatable templates that your team can use consistently.
What’s included.
The final scope is agreed around your business. These are the building blocks we discuss.
- Audience and platform review
- Campaign and content planning
- Responsive email template design
- List segmentation where appropriate
- Send checks and approval workflow
- Performance review and next steps
How we approach
email marketing.
We review how people join the list, what they expect and what you can usefully send. Design and copy come together in a template that supports a clear action. Each campaign is checked before release.
Email should connect with your website and wider marketing. We consider the destination page and follow-up journey alongside the message itself.
Planning the investment.
Platform choice, list size, campaign frequency and automation complexity influence scope. Sending-platform fees are separate from planning, design and management unless explicitly included.
What happens next.
Regular list hygiene, unsubscribe handling and content reviews help keep the programme useful. Automations need checking when your offer or website changes.
We agree the schedule after discovery, with content, feedback and technical dependencies made clear before work begins.
A joined-up view
of your business.
Explore our website work to see how we present services, content and customer journeys. We do not attach unverified campaign or ranking results to these projects.
Explore the portfolioHear it from our clients.
Independent feedback from people who have worked with TGM Creative.
Read reviews on GoogleYour email marketing
questions, answered.
Can you use a purchased email list?
We do not recommend starting with a purchased list. The source, permissions and applicable rules need careful review before any marketing is sent.
Can you work with our email platform?
We can review your existing platform and scope the work around its features. Access and integration requirements are agreed before delivery.
Can emails be automated?
Welcome, follow-up and customer lifecycle messages can be considered where the platform and data support them. Each automation needs a clear purpose and stopping rules.
How often should we email?
Frequency should reflect what subscribers expect and how much useful content you have. A sustainable schedule matters more than sending for its own sake.
Will the emails work on mobile?
Responsive templates and testing are part of the work, although email clients have different rendering limitations that need to be accounted for.
Connected services.
Local to you.
Have a project in mind?
Let’s talk.
Tell us where your business is heading. We’ll help you work out the next step.